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Nylabone Announces the Nylabone Saves Lives Campaign
"I have tried all products to prevent my dogs from destroying furniture, shoes, etc. Nylabone products keep my dogs occupied for hours, and they are not able to destroy them like other dog toys."
(Letter received by Nylabone Consumer Service)
January 2003
Contact: William Allcott
(804) 775-1906
NEPTUNE CITY, NJ - Nylabone, the world's largest manufacturer of premium dog chews, today announced the launch of the Nylabone Saves Lives campaign, which recognizes Nylabone's role in preventing behavior problems by providing dogs with a positive chewing alternative. "This initiative is dedicated to minimizing destructive chewing - one of the most common reasons dogs are returned to shelters," said Mark E. Johnson, Nylabone's Senior Vice President. "Left unsupervised and untrained, natural doggy behaviors like chewing, digging, and barking can become more than owners can handle. Fortunately, supervision and a chew toy go a long way toward minimizing and even preventing these problems."
The objective of Nylabone Saves Lives is to educate pet owners about the reasons behind their pet's destructive chewing and offer solutions to this easily corrected habit. Finding the right chew is the answer to destructive chewing. An appropriate chew toy is one that is safe, effective, long lasting, and enjoyable for the dog, which is why veterinarians, trainers, breeders, and shelter workers recommend Nylabone. For nearly 50 years, Nylabone has been manufacturing the highest quality chews for dogs. Nylabone chews have always been made with the utmost care and concern for the needs of dogs; no matter what type or size of your dog, Nylabone is committed to providing the right chew.
As part of our overall commitment to improving the lives of dogs, Nylabone Saves Lives is a supporter of the North Shore Animal League America's 2003 "Tour for Life" and "Pet Adoptathon." These two national events are coordinated by the League to raise awareness for the plight of orphaned animals everywhere and promote adoptions from animal shelters. Last year, nearly 2,000 shelter organizations in 50 states and 29 countries participated in Pet Adoptathon with a goal for this year to adopt 30,000 animals the weekend of May 3-4, 2003. It the largest single pet adoption event in the world!
TFH Publications, Inc. and Nylabone Products are divisions of Central Garden & Pet Company. As the world's largest and most respected producer of premium dog chews, as well as a distinguished publisher of high-quality care and training books, we are proud to sponsor the NSAL's international efforts to adopt 30,000 pets into caring homes this spring. TFH has also sponsored the APDT's (Association of Pet Dog Trainers) "Wonder Dog Award," and this year's "Search and Rescue Dog of the Year Award." TFH published DOGNY: America's Tribute to Search and Rescue Dogs by the American Kennel Club.
For more information, visit www.nylabonesaveslives.com or www.nsal.org |
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